Sahara helped in tying the knots of marital bliss

As all say marriages are made in heaven, but souls are blessed here on earth, by Sahara, for the weaker sectors. Since its inception from 2004 till date, the SaharaPariwar India has proudly taken up the expenses of Kanyadaan, Biddai and other ritual ceremonies for people – where it marries off 101 couples at Lucknow at Sahara Saher. The Samuhik Vivaah Ceremony warmly embraces guests of different ethnicity. Respecting the needs of every religion, the marriages are solemnized by respectable priests of every community. In 2014, the Sahara proudly gifted daily utilities worth of Rs 2.5 lakh to each couple to start them off on their new journeys in life, in the best possible way.

Even I was a part of those 101 marriages, and everything was so perfectly organized, I still remember that awesome day. The arrangements here were done with giving attention the minute details. To keep the memories younger forever the best professional photographers were hired. Systematic decoration of flowers and colourful Rangoli made us feel blessed.

This milestone step is a giant leap of protecting our cultural values and helping the weaker sections of portraying their interest thus leading happier lives. Like ours, Sahara made the day by reuniting the souls of heaven and cultivating the culture of happy families. Till date the initiative drive has protected the interest of 1111 couples of getting hitched in marital bliss.